Integration into the German workplace health scheme (BGF) – Henning Strauss on his spa vision
Bad Orb is reinventing the spa and has in recent years played a pioneering role in the development of a forward-looking concept for spa medicine in Germany. At the end of 2023, the initiator of ALEA and spa visionary Henning Strauss said that investment in the spa of the future will be driven by companies. This prediction has now proven true: ALEA is currently utilizing its team of doctors in workplace health schemes that local businesses have implemented as part of the BGF. This voluntary German government initiative for companies is designed to improve employee health and specifies measures for funding.
A year ago, when you were made an honorary citizen of Bad Orb, you predicted that companies would increase their spending on employee health schemes. Can you expand on that?
What spas need right now — as well as an attractive image — is new approaches to financing. My vision is that the German workplace health scheme (BGF) will finance the future of therapeutic retreats. Employers are competing for qualified specialists in the labor market. Attractive employers offer childcare, good canteen food, and flexible working hours. In Bad Orb we are leading the way: Strauss is a pioneering company in offering consultation, check-ups, and preventative healthcare programs at the ALEA RESORT. Other companies can follow this example.
Does that mean that a regular company can invest in ALEA and the employees of that company can then enjoy the same medical treatments as Strauss employees?
Yes. ALEA is ready to go – any employer in the local area is welcome to contact our medical manager. We work together with our clients to design the ideal healthcare package for them. Taking care of your employees gains their loyalty. This initiative has huge potential for attracting workforce talent.
Do you want to upgrade your workplace health scheme? Become an ALEA partner and benefit from a world-class holistic medical portfolio.
Or send an email to:
Eyk Dutschke
home@alearesort.de